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Transcript

Expanding to new markets and learning from others | TPG.ee podcast by Toomas interviewing Bruna de Guimarães

Personal culture shocks, discussing expansion strategies, what happens at C-level and how can PM's help there...

Some key topics that is discussed in this episode:

Cultural Shocks and Adaptation: Bruna shares her journey from Brazil to Estonia, detailing the cultural shocks she faced and her adaptation to Estonian life. She talks about her decision to study in Estonia and how she immersed herself in the culture, moving from law school to the tech industry.

Professional Growth and Market Expansion: The conversation delves into Bruna's role at Pipedrive, where she was involved in market analysis and expansion strategies. She emphasizes the importance of understanding user needs and adapting the product to different markets, sharing her challenges and learning experiences.

Common Struggles and Advice for Product Managers: Toomas and Bruna discuss the common struggles companies face when expanding into new markets, such as misalignment between teams and ignoring data. Bruna advises on the importance of communication, understanding the 'why' behind strategies, and the need for product managers to take ownership and be proactive in their roles.

I hope you like this episode! Feel free to comment, like and share as this will help tremendously us!

If you want to contact Bruna, please do so through bebold.business or on LinkedIn via Bruna’s profile

Discussion about this podcast

Tallinn Product Group
Tallinn Product Group Podcast
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