Our guest today is Aive Uus. Aive has led a software outsourcing company, growing it from 30 to 120 employees. She is the co-founder of the startup KoThinker and also collaborates with kood / Jõhvi to help executives with non-technical backgrounds build tech companies.
This episode is hosted by Urmo Keskel. Urmo’s passion is product management; he is one of the authors of Tallinn Product Group content and has led the creation of Smart-ID and Mobile-ID. As a co-founder of Phishbite, his current journey focuses on cybersecurity, helping companies enhance their employees' security awareness.
Topics and questions we covered:
How Aive left a well-paying job to start building her first startup.
About KoThinker and how mastermind groups create value for product managers.
The biggest challenges that product teams face, based on Aive’s experience.
How Aive, with kood / Jõhvi, helps top executives in technology companies better understand and lead product and development teams.
Different product team models:
Project-based product management
The "Feature Factory" approach
The Product Operating Model popularized by Marty Cagan
Product roadmaps - output vs outcome oriented
In-house vs outsourced development approaches
Product Manager vs. Product Owner roles
References:
Aive Uus LinkedIn: linkedin.com/in/aive-uus/
KoThinker platform for mastermind groups: kothinker.com
Kood Jõhvi Dev Sprints: https://kood.tech/et/devsprint/
Urmo Keskel LinkedIn: linkedin.com/in/urmokeskel/
Phishbite: phishbite.com
About Tallinn Product Group
Tallinn Product Group is a place for product enthusiasts to share their knowledge. We are a mix of different types of product people(technical, design, analytics, business…) and many of us are product managers or we work daily with product managers. Why we have started this platform is to explore Estonia’s success in creating unicorns. Our content varies with each creator, offering something for everyone.
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Product team models - project based, "feature factory" and product operating model